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The Need for Risk in Times of Uncertainty
Why do leaders become more risk averse in times of uncertainty? It is their biology. Above all else, they are driven by self-preservation. Yet, becoming risk averse is the opposite of what is needed to operate at the speed required to adapt to the challenges faced today.
The imperative for speed has spread to every industry and every function of a company: product development, supply chain, technology and tools, sales and marketing, digital transformation, everything. Organizations today don’t need economies of scale, they need economies of speed.
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