Digital Transformation

Navigating the Metaverse: A Brief Guide for Boards

By Jaymin Kim

10/01/2022

Directorship Magazine

The metaverse, estimated to be an $800 billion global market by 2024, has been making major headlines this year. JP Morgan Chase & Co. purchased digital real estate and launched a virtual lounge to pursue banking in the metaverse. Walmart is building out immersive, digital shopping experiences. CVS Health filed for a trademark to sell virtual products and offer health-care services in the metaverse. Public sector entities in Seoul, Dubai, and Santa Monica are actively exploring how metaverse technologies can help engage and serve their residents and businesses…

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Jaymin Kim
Jaymin Kim 
is a director at Marsh McLennan and drives global commercial strategy focusing on technology and cyber issues. She is a strategic advisor on blockchain technology, digital assets, and the metaverse.

 


This article is from the Fall 2022 issue of Directorship.