Seth T. Bacon is an Innovation Director at RSM US LLP, where he leads the development of AI-driven solutions that help middle-market businesses thrive. As a Microsoft MVP, Seth is recognized by Microsoft for his expertise in leveraging Microsoft's multi-cloud offerings to drive digital transformation.

In his role as National Consumer Products Innovation Leader, Seth guides clients through the complexities of economic, business, and technology trends. His strategic insights have been instrumental in helping leaders navigate industry challenges and seize new opportunities.

With over 15 years of experience, Seth has successfully led the development of innovative, data-driven products that significantly enhance customer acquisition and retention, streamline processes, and optimize performance. His work has been instrumental in transforming client operations, leading to measurable improvements in efficiency and growth.

Recognized as a thought leader in AI and digital transformation, Seth frequently shares his insights at industry conferences and through various publications on topics such as practical AI, customer loyalty, and supply chain innovation. His thought leadership and approach have made him a sought-after speaker and advisor in the field.