NACD - National Association of Corporate Directors

Jeff Hoffman

Jeff Hoffman is the former global vice president of philanthropy, community relations, employee engagement, and cause marketing for The Walt Disney Co. He serves on the board of Points of Light and is an NACD Governance Fellow.

Entries by Jeff Hoffman

Seeing Opportunity in Reputation Risk

March 27, 2017

When handled well, a crisis can lead to a reputation opportunity or a reputation-enhancing event. Here's how.